Customer participation in retail service: lessons from Brecht

Author:

Harris Kim,Harris Richard,Baron Steve

Publisher

Emerald

Subject

Business and International Management,Marketing

Reference20 articles.

1. Servicescapes

2. Customer voluntary performance: Customers as partners in service delivery

3. Managing customers as human resources in service organizations

4. Carbone, L.P. (1999), “Leveraging customer experience in the twenty‐first century”, Arthur Anderson:Retailing Issues Letter, Vol. 11 No. 3.

5. Eddershaw, M. (1991), “Acting methods; Brecht and Stanislavski”, in Bartram and Waine (Eds),Brecht In Perspective, Longman.

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