Author:
Pestana Barros Carlos,Alves Carlos Alberto
Abstract
This paper analyses the efficiency of individual retail stores belonging to a Portuguese multi‐market hypermarket retailing chain, employing data envelopment analysis (DEA). The use of DEA for the analysis of intra‐chain comparative store efficiency can be of value in examining the competitiveness of the chain as a whole. Competitiveness should be based on benchmarking the retail outlets which compose the chain. We conclude from our research that some outlets are at the frontier of best practice, while others are inefficient. Managerial implications arising from the study are considered.
Subject
Business and International Management,Marketing
Reference36 articles.
1. Athanassopoulos, A. (1995), “Performance‐improvement decision aid systems (PIDAS) in retailing organizations using data envelopment analysis”, The Journal of Productivity Analysis, No. 6, pp. 153‐70.
2. Balakrishnan, P., Desai, A. and Storbeck, J. (1994), “Efficiency evaluation of retail outlet networks”, Environment and Planning B, Vol. 21 No. 4, pp. 477‐88.
3. Banker, R.D., Charnes, A. and Cooper, W.W. (1984), “Some models for estimating technical and scale inefficiencies in data envelopment analysis”, Management Science, No. 30, pp. 1078‐92.
4. Barros, C.P. and Alves, C. (2003), “Hypermarket retail store efficiency in Portugal using the Malmquist index”, Journal of Retailing and Consumer Service, (forthcoming).
5. Bauer, P.W., Berger, A.N., Ferrier, G.D. and Humphrey, D.B. (1998), “Consistency conditions for regulatory analysis of financial institutions: a comparison of frontier efficiency methods”, Journal of Economics and Business.
Cited by
85 articles.
订阅此论文施引文献
订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献