Identification of Digital Intellectual Assets and Features of Their Commercialization

Abstract

The need to identify, define the types, specifics and features of the commercialization of digital intellectual assets is due to the prevailing realities and the opportunities for additional income associated with the digitalization of the economy and the legislative consolidation of new objects of civil turnover — digital rights. The purpose of the work is to characterize digital intellectual assets as objects of commercialization, to identify the features and conditions of its implementation, as well as factors affecting the type and amount of license fees for the transfer of rights to these assets. The methodological basis of the research was the categorical apparatus of management methods in the field of intellectual property and digital rights, methods of classification, statistical and comparative analysis, a systematic approach, scientific works of leading domestic and foreign scientists in the field of evaluation of intellectual property and digital assets. Results of the study are as follows: two interpretations of digital intellectual assets have been identified: 1) as rights to intellectual property objects that exist and have value in digital form; 2) as digital rights to intellectual property objects, the disposal of which is carried out exclusively in an information system based on blockchain technology; the typologization of digital intellectual assets with the allocation of separate types within each interpretation is carried out; the features of commercialization of digital intellectual assets, factors influencing the choice of the type and amount of license remuneration are revealed. The findings can be used in practice by the management of companies when developing strategies for managing new types of assets in order to increase the efficiency of their commercialization.