SIMULATION OF LIFE CYCLE INTERVALS FOR EVALUATION OF ENTREPRENEURIAL NETWORK DEVELOPMENT

Abstract

Introduction. Each stage of the life cycle of the enterprise is characterized by features in the provision of tangible and intangible resources, potential, and areas of its use, which causes differences in determining the prospects for the development of network enterprises. The article aims to determine the features of managing the development of business networks depending on their stage of the life cycle. Results. An econometric approach to determining the quantitative criteria for identifying each phase of the life cycle of network enterprises has been developed using questionnaire methods, fuzzy sets, and integrated estimation. The approbation of the proposed approach was carried out based on network enterprises of the machine-building industry of the Kharkiv region for 2015-2019. By building linear multifactor regression models, key factors-components of synergetic effect, social synergy have been defined, affecting network enterprises' efficiency. Conclusions. According to the study results, determined that at the growth stage, the priority factors of the development of network enterprises are the achievement of the synergy of strategic management, labor potential management, information, and communication synergy. At the maturity stage, enterprises' development is ensured by the positive synergetic effect of strategic management, innovation-technological and information-communication synergy. At the stage of decline by restoring the solvency of enterprises is the development of synergies of strategic management, synergies of labor potential management, innovation, and technological synergies. The emphasis on the development of these components of the synergetic effect of network interaction forms the priority areas for managing the development of network enterprises depending on their stage of the life cycle. Keywords: network enterprises, entrepreneurial network, synergetic effect, development, life cycle.