Abstract
An extensive body of research suggests a positive connection between subjective well-being (SWB) and volunteering. However, their relationship is often described in terms of health-related and personal psychological effects, thus raising an issue of elaborating proxies that would focus on the social effects and determinants of such relationship. This study aims to demonstrate a number of direct and indirect links of volunteering and the SWB on the example of Russian citizens. We believe that exploring the connection between SWB and volunteering can expand knowledge about the social component of SWB and its correlates. The hypotheses suggested were tested using binary logistic regression on data from the All-Russian population survey (N = 2,015, urban and rural residents aged 18 and over were interviewed by telephone). The obtained results do not allow us to conclude that volunteering itself significantly increases the level of subjective well-being. Nevertheless, some kind of “external effect” was revealed: respondents are more likely to feel happy if they observe social solidarity, which in turn may be fostered by raising awareness of the beneficial outcomes of volunteerism. This observation directly leads to practical considerations to be taken into account in planning and organizing volunteer engagement. It would require a shift in the promotion of volunteerism, from its direct impact on the lives of individuals to a broader effect of volunteering on the quality of life in the community at large, fostering the feeling of social connectedness, common goals and solidarity. To achieve this, concerted efforts of NGO leaders and social media in this direction will be important.