Decision-making in micro-enterprises in the hardware sector in Lima 2022

Abstract

The main objective of this research is to explain the basis used for decision making in microenterprises in the hardware sector in Lima 2022. The methodology used was of basic type, having a qualitative approach, with the design of case study, having a descriptive level, the instrument used was the interview, taking into account that the study scenario to 3 owners of hardware microenterprises. At the end, I found as a result that decision making can be affected by social aspects, emotional aspects and cognitive aspects. Where the social aspects are the relationships they have with external agents to the company, such as the importance of family support and the influence of the political environment in business. Similarly, the emotional aspects have their importance in how one is aware of their emotions and knows how to control them for the benefit of their decisions. Finally, the cognitive aspect is related to the experiences and knowledge that the entrepreneur develops. Likewise, determining and analyzing the problems that arise as well as determining various alternatives. They are of great importance in the development of the activities and in the decision making that can have a positive value to the company.