‘The Old Gods Are Losing Power!’: Theologies of power and rituals of productivity in a Tamil Nadu village

Abstract

AbstractSome Hindus are killing animals in larger numbers, more regularly, and in more spectacular fashions than they have ever done before. In contradiction of the ethnographic record asserting the diminishing significance of ritual killing since the nineteenth century, sacrifices to tutelary deities that had long been abandoned are being reactivated or enacted for the first time. However, such a counter-intuitive surge in the popularity of sacrifices is occurring at a time when the very deities to whom they are dedicated are apparently losing their potency. This seeming paradox, this article proposes, is an implication of both the entrenchment of electoral democracy and the material transformations accompanying economic liberalization in rural Tamil Nadu. In an electoral democracy, the political significance of tutelary deities—and consequently their charisma—has diminished. Their productive valence however, as exemplified in ritual sacrifices, has become ever more resonant in India's post-liberalization milieu, with its heightened sense of opportunity but also competitiveness and uncertainty.