Sweep the Nation by Song: The Townsend Plan, Old-Age Pensions, and Popular Music

Abstract

This article unpacks the music of the Townsend Plan, an ambitious Depression-era pension proposal, and the overlooked, yet deeply influential, national movement of its supporters, which aimed to simultaneously eradicate old-age poverty and revive the national economy. As well as providing a musical account of the media strategies, political tactics, and institutional culture of Townsendism, this article charts how different demographics of US society also mobilized popular music in arguments for or against pensions in the 1930s and 1940s. In the process, the article highlights some of the rich discourse about welfare, health, and aging in the mid-twentieth-century USA.