Does the selection of high-quality scenic spots promote the growth of tourism economy? evidence from China’s 5A-rated tourist attractions

Author:

Xu Qingyong,Cheng Xu,Zhao HehuaORCID

Abstract

To stimulate the regional tourism economy, local governments often seek to increase the number of 5A-rated tourist attractions. However, there have been few analyses examining the economic benefits and influence mechanisms of 5A-rated attraction selection. Using the quality signaling theory and data from 282 prefecture-level cities spanning 2002 to 2019, this study examines the impact of 5A-rated attraction selection on the local tourism economy with the difference-in-differences method. This study’s results demonstrate that the selection of 5A-rated attractions significantly contributes to the growth of the local tourism economy. The robustness test results confirm the validity of this conclusion. A mechanism analysis reveals that 5A-rated attractions positively impact the tourism economy via investments in infrastructure, popularization of informatization, and increased external openness. Furthermore, the study suggests that the effect of 5A-rated attractions is more pronounced in economically underdeveloped regions and low-level cities. The results of this study contribute to the sustainable development of China’s tourism economy and may provide guidance for the establishment of tourism evaluation systems in other international locations in order to foster economic growth.

Funder

Jiangxi Social Sciences Fund Project

Research on Ontologic-based Personalized Recommendation Model for Red Tourism

Humanities and Social Sciences of Jiangxi Province

Study on Symbiotic Development Model of Red Research Travel Based on Stakeholder Perspective

Publisher

Public Library of Science (PLoS)

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