1. Lowy Institute Asia Power Index, “Cultural Influence,” 2020. [Online]. Available: https://power.lowyinstitute.org/data/cultural-influence/.
2. P. Cateora, R. Money, M. Gilly and J. Graham, International Marketing, 18th ed., London: McGraw-Hill, 2000.
3. S. Bhaskaran and N. Sukumaran, “National Culture, Business Culture and Management Practices: Consequential Relationships?,” Cross Cultural Management: An International Journal, vol. 14, no. 1, pp. 54-67, 2007.
4. A. McAuley, International Marketing: Consuming Globally, Thinking Locally, Sussex: John Wiley & Sons, Ltd, 2001.
5. S. Budiarsi, "Lintas Budaya: Peranan dan Pemahaman dalam Aktivitas Bisnis Internasional," Jurnal Widya Manajemen & Akuntansi, vol. 3, no. 3, pp. 232-43, 2003.