The Impact of Hedonic Motivation, Price, Information and Trust on Tokopedia Purchase Intention

Author:

Sutandyo Elyza Novelia,Ardiansyahmiraja Bobby,Marciano Deddy,Indarini

Publisher

Atlantis Press International BV

Reference11 articles.

1. Donthu, N. and A. Gustafsson, Effects of COVID-19 on business and research. 2020, Elsevier. p. 284-289.

2. SIRCLO. SIRCLO dan Katadata Insight Center Luncurkan Riset E-Commerce, 74,5% Konsumen Lebih Banyak Berbelanja Online Daripada Offline. 2021 [cited 2023; Available from: https://www.sirclo.com/blog/sirclo-dan-katadata-insight-center-luncurkan-riset-e-commerce-745-konsumen-lebih-banyak-berbelanja-online-daripada-offline/.

3. Katadata. Penggunaan E-Commerce Indonesia Tertinggi di Dunia. 2021 [cited 2023 4 March]; Available from: https://databoks.katadata.co.id/datapublish/2021/06/04/penggunaan-e-commerce-indonesia-tertinggi-di-dunia.

4. Katadata. Riset: Tokopedia Situs E-Commerce dengan Engagement Tertinggi di Media Sosial. 2022 [cited 2023 4 March]; Available from: https://databoks.katadata.co.id/datapublish/2022/06/20/riset-tokopedia-situs-e-commerce-dengan-engagement-tertinggi-di-media-sosial.

5. Santo, P.E. and A.M.A. Marques, Determinants of the online purchase intention: Hedonic motivations, prices, information and trust. Baltic Journal of Management, 2021. 17(1): p. 56-71.

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