Factors Influencing Online Purchase Intention among University Students

Author:

Aziz Nurul Nadia Abd,Wahid Normilia Abd

Publisher

Human Resources Management Academic Research Society (HRMARS)

Subject

General Earth and Planetary Sciences,General Environmental Science

Cited by 13 articles. 订阅此论文施引文献 订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献

1. Analyzing Consumers Online Shopping Behavior Using Different Online Shopping Platforms: A Case Study in Malaysia;Information Management and Business Review;2024-07-14

2. A Study on Consumer Perception towards Online Shopping in India;2024 Sixth International Conference on Computational Intelligence and Communication Technologies (CCICT);2024-04-19

3. A Study on Challenges Affecting Online Buying Behavior of Consumers;2023 International Conference on Advanced Computing & Communication Technologies (ICACCTech);2023-12-23

4. The Effect of MSE’s Understanding Toward Consumer’s Psychological Factors in Implementing Promotional Strategies;International Journal of Social Science and Business;2023-10-31

5. Determinants of consumers’ purchase intention on digital business model platform: evidence from Ethiopia using partial least square structural equation model (PLS-SEM) technique;Journal of Innovation and Entrepreneurship;2023-08-29

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