Export performance of Indonesian Swallow's Nest commodities in main destination countries

Abstract

The trend of increasing exports of Indonesian swallow's nests and the high market potential shown by increased consumption requires Indonesia as one of the main producers of swallow's nests to be able to seize the existing market opportunities. This study aims to determine the export performance of Indonesian swiftlet nests in the main destination countries. The method used in this research is Constant Market Share. The secondary data used is time series data collected from 2011 to 2020. Based on Constant Market Share analysis, it was stated that the commodity of swallow's nest tended to be in demand in the international market compared to other types of commodities. Export quantity is sufficient to meet market demand and market requirements in export destination countries. The results show that Indonesia has been able to market the swallow's nest commodity in countries with high demand, namely China, which is indeed the largest importer of swallow's nest in the world. The swallow's nest commodity has great potential to increase exports and Indonesia is a strong competitor as an exporter in three countries, China, the United States and Vietnam. This research material has practical value for the Indonesian government to increase trade cooperation in the context of market expansion to maintain Indonesia's position as a major exporter and the need for cooperation with domestic producers through efforts to expand market access, training and production assistance, increasing innovation and technology