Through the Lens of Instagram: Library Preservation and Conservation Issues

Abstract

Abstract The popularity of social media platforms in the library and information science field has resulted in a significant number of studies exploring their various aspects and applications. Despite this, research on social media’s relevance to library preservation and conservation issues is still limited. This study uses a descriptive statistical approach to analyse Instagram content (posts) related to library preservation and conservation issues. This research aims to propose a classification scheme for this content and to identify which categories are most frequently used. It is essential to determine how academic libraries are using Instagram to disseminate this information to the public, and this study aims to increase understanding of this area and to assist in raising preservation awareness among scholars. The results of this study show that libraries’ social media accounts have been portraying library preservation activities in positive and interesting ways on Instagram, though the subject is mentioned less frequently than other topics.