Creation of a Short Version of the User Experience Questionnaire UEQ

Author:

Alberola Catherine1,Walter Götz2,Brau Henning3

Affiliation:

1. AutoScout24 GmbH , Product Management Customer Marketing , Munich , Germany

2. International School of Management ISM , Psychology & Management , Munich , Germany

3. BSH Hausgeräte GmbH , Corporate Strategic Marketing – User Experience , Munich , Germany

Abstract

Abstract This article focuses on the creation of a short version of the User Experience Questionnaire (UEQ). The goal is to reduce the number of 26 items significantly, allowing more efficient measurement of a product’s user experience (UX) while sustaining the high reliability and validity of the original questionnaire. The shortening will be based on a data set from a company in the home appliance industry which included 1534 participants. A reliable short version of the quantitative measuring instrument was developed using factor and reliability analyzes. This new version comprises only 11 items, has a high reliability and covers all dimensions of the original instrument. Correlations between the dimensions of the UX and various questions regarding user satisfaction indicate a high criterion validity of the UEQ short version. This new short version can help prevent participant fatigue during a test session when repeated application of the questionnaire is necessary to account for testing of multiple prototypes.

Publisher

Walter de Gruyter GmbH

Subject

Computer Networks and Communications,Human-Computer Interaction,Communication,Business, Management and Accounting (miscellaneous),Information Systems,Social Psychology

Reference30 articles.

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