Relationship Intention and Length of Customer–Firm Associations in Two Emerging Markets-Reference-Cited by-同舟云学术

登录注册会员服务联系我们

Relationship Intention and Length of Customer–Firm Associations in Two Emerging Markets

Published:2018-04-25 Issue:3 Volume:39 Page:175-192
ISSN:1533-2969
Container-title:Services Marketing Quarterly
language:en
Short-container-title:Services Marketing Quarterly

Author:

Mostert Pierre¹^ORCID,Steyn Derik²,Bautista Jr Reynaldo³

Affiliation:

1. Department of Marketing Management, University of Pretoria, Hatfield, South Africa

2. Division of Marketing and Supply Chain Management, University of Oklahoma, Norman, OK

3. Ramon V. Del Rosario College of Business, De La Salle University, Manila, Philippines

Funder

National Research Foundation of South Africa

Publisher

Informa UK Limited

Subject

Business, Management and Accounting (miscellaneous)

Link

https://www.tandfonline.com/doi/pdf/10.1080/15332969.2018.1456830

Reference63 articles.

1. The theory of planned behavior

2. Why customers won't relate: Obstacles to relationship marketing engagement

3. A cross cultural investigation of airlines service quality through integration of Servqual and the Kano model

4. Service failure and loyalty: an exploratory empirical study of airline customers

Cited by 2 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Predictors of business-to-business loyalty and repurchase intentions in South Africa’s concrete product market;South African Journal of Business Management;2023-08-31

2. Contracts versus relationship intention as indicator of customer trust in and commitment to cell phone service providers;Management;2022-06-28

同舟云学术

1.学者识别学者识别

2.学术分析学术分析

3.人才评估人才评估

"同舟云学术"是以全球学者为主线，采集、加工和组织学术论文而形成的新型学术文献查询和分析系统，可以对全球学者进行文献检索和人才价值评估。用户可以通过关注某些学科领域的顶尖人物而持续追踪该领域的学科进展和研究前沿。经过近期的数据扩容，当前同舟云学术共收录了国内外主流学术期刊6万余种，收集的期刊论文及会议论文总量共计约1.5亿篇，并以每天添加12000余篇中外论文的速度递增。我们也可以为用户提供个性化、定制化的学者数据。欢迎来电咨询！咨询电话：010-8811{复制后删除}0370

www.globalauthorid.com

TOP