Manifestation of Culture in B2C Websites of Digitally Transformed Businesses in Emerging Asian Economies

Author:

Basu Sriparna1,Jain Shilpi2,Kaur Sumeet3

Affiliation:

1. Area of Communication, FORE School of Management, New Delhi, India

2. Area of Information Technology, FORE School of Management, New Delhi, India

3. Area of Operations Management and Decision Sciences, FORE School of Management, New Delhi, India

Funder

FORE School of Management, New Delhi

Publisher

Informa UK Limited

Reference134 articles.

1. Website Appeal: Development of an Assessment Tool and Evaluation Framework of E-Marketing

2. The antecedent role of online satisfaction, perceived risk online, and perceived website usability on the affect towards travel destinations

3. Digital India: Impact on Indian Economy;Arvind B. L.;International Journal of Science and Advance Research in Technology,2019

4. Culture and web communications

5. Baudrillard, J. (1994). Simulacra and simulation. USA: University of Michigan Press.

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