Brand’s communications in Covid-19. Social role during and after lockdown-Reference-Cited by-同舟云学术

Brand’s communications in Covid-19. Social role during and after lockdown

Published:2022-03-20 Issue:1 Volume:8 Page:
ISSN:2331-1886
Container-title:Cogent Social Sciences
language:en
Short-container-title:Cogent Social Sciences

Author:

Iglesias-Sánchez Patricia P.¹^ORCID,Jambrino-Maldonado Carmen²^ORCID,de Las Heras-Pedrosa Carlos²^ORCID,Frías Villegas Noelia²^ORCID,Olivares-Delgado Fernando³^ORCID

Affiliation:

1. Department of Economics and Business Organization, Faculty of Commerce and Management, Universidad de Málaga, Malaga 29071, Spain

2. Department of Audiovisual Communication and Advertising, Faculty of Communication Sciences, Universidad de Málaga, Malaga 29071, Spain

3. Department of Communication and Social Psychology, Faculty of Economics and Business Studies, Universidad de Alicante, Alicante 03080, Spain

Funder

Junta de Andalucía Programme PAIDI

(Junta de Andalucía/Universidad de Málaga) and Funding for Open Access Charge: Universidad de Málaga /CBUA

Publisher

Informa UK Limited

Subject

General Social Sciences

Link

https://www.tandfonline.com/doi/pdf/10.1080/23311886.2022.2053271

Reference32 articles.

1. Barlovento Comunicación. (2020a). Balance del Consumo de Televisión durante el Estado de Alarma (del 14 de marzo al 20 de junio de 2020). https://www.barloventocomunicacion.es/wp-

2. Barlovento Comunicación. (2020b). Consumo de internet vs. Televisión. Periodo de Análisis: Septiembre 2020. https://www.barloventocomunicacion.es/wp-content/uploads/2020/10/Informe-Barlovento-consumo-Internet-Comscore-y-Television-Septiembre-2020.pdf

3. The psychological impact of quarantine and how to reduce it: rapid review of the evidence

4. Sentiment Analysis and Emotion Understanding during the COVID-19 Pandemic in Spain and Its Impact on Digital Ecosystems

5. Theory Building From Cases: Opportunities And Challenges

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