People-based marketing and the cultural economies of attribution metrics
Author:
Affiliation:
1. Global Urban Research Unit, School of Architecture, Planning and Landscape, Newcastle University, Newcastle Upon Tyne, United Kingdom
Funder
Social Sciences and Humanities Research Council of Canada
Publisher
Informa UK Limited
Subject
Cultural Studies
Link
https://www.tandfonline.com/doi/pdf/10.1080/17530350.2019.1570538
Reference44 articles.
1. Unpacking insight: How consumers are qualified by advertising agencies
2. Consumer databases as practical accomplishments: the making of digital objects in three movements
3. Digital interface design and power: Friction, threshold, transition
Cited by 8 articles. 订阅此论文施引文献 订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献
1. Private attributes: The meanings and mechanisms of “privacy-preserving” adtech;New Media & Society;2023-11-28
2. Machine Learning-Based Classification of the Traffic of Digital Marketing Campaigns;2023 IEEE International Conference on Metrology for eXtended Reality, Artificial Intelligence and Neural Engineering (MetroXRAINE);2023-10-25
3. How app companies use GitHub: on modes of valuation in the digital attention economy;Journal of Cultural Economy;2023-03-04
4. Visibility and vulnerability in online marketing practices;Journal of Cultural Economy;2021-02-01
5. How partners mediate platform power: Mapping business and data partnerships in the social media ecosystem;Big Data & Society;2021-01
1.学者识别学者识别
2.学术分析学术分析
3.人才评估人才评估
"同舟云学术"是以全球学者为主线，采集、加工和组织学术论文而形成的新型学术文献查询和分析系统，可以对全球学者进行文献检索和人才价值评估。用户可以通过关注某些学科领域的顶尖人物而持续追踪该领域的学科进展和研究前沿。经过近期的数据扩容，当前同舟云学术共收录了国内外主流学术期刊6万余种，收集的期刊论文及会议论文总量共计约1.5亿篇，并以每天添加12000余篇中外论文的速度递增。我们也可以为用户提供个性化、定制化的学者数据。欢迎来电咨询！咨询电话：010-8811{复制后删除}0370
www.globalauthorid.com
TOP
Copyright © 2019-2024 北京同舟云网络信息技术有限公司 京公网安备11010802033243号 京ICP备18003416号-3