Analysis of the role of complaint management in the context of relationship marketing-Reference-Cited by-同舟云学术

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Analysis of the role of complaint management in the context of relationship marketing

Published:2010-12-16 Issue:1-2 Volume:27 Page:143-164
ISSN:0267-257X
Container-title:Journal of Marketing Management
language:en
Short-container-title:Journal of Marketing Management

Author:

Álvarez Leticia Suárez,Casielles Rodolfo Vázquez,Martín Ana María Díaz

Publisher

Informa UK Limited

Subject

Marketing,Strategy and Management

Link

http://www.tandfonline.com/doi/pdf/10.1080/02672571003719088

Reference72 articles.

1. Beautiful exit: how to leave your business partner

2. The relationship between justice and attitudes: An examination of justice effects on event and system-related attitudes

3. On the evaluation of structural equation models

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