Author:
Brown F. Dale,Anderson Carol H.
Subject
Business, Management and Accounting (miscellaneous),Education
Reference7 articles.
1. Anderson, C. H., Taylor, R. D. and Summey, J. H. Identify relevant marketing segments for basic marketing courses: A profile approach. Proceedings of the Midwest Marketing Association. March. pp.173–9. Chicago: Midwest Marketing Association.
2. Students are Important Consumers: Assessing Satisfaction in a Higher Education Context
3. Selling the Student Consumer
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1 articles.
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