Dark souveniring: just a souvenir or something more complex
Author:
Affiliation:
1. School of Communication, Journalism and Marketing, Massey University, Palmerston North, New Zealand
Publisher
Informa UK Limited
Subject
Marketing,Strategy and Management
Link
https://www.tandfonline.com/doi/pdf/10.1080/0267257X.2022.2088601
Reference109 articles.
1. Souvenir-purchase behavior of women tourists
2. The Identity Salience Model of Relationship Marketing Success: The Case of Nonprofit Marketing
3. Consumer response to retailer use of cause-related marketing: Is more fit better?
4. These Things Called Empathy: Eight Related but Distinct Phenomena
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1. How do Tourism Souvenir Purchasing Channels Impact Tourists’ Intention to Purchase? The Moderating Role of Souvenir Authenticity;Journal of Travel Research;2023-09-09
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