An evaluation of marketing practices and market orientation in the Bulgarian wine industry
Author:
Publisher
Informa UK Limited
Subject
Economics and Econometrics
Link
http://www.tandfonline.com/doi/pdf/10.1080/1463137042000223903
Reference32 articles.
1. Marketing Approaches and Organization for Marketing in Ukraine
2. Development of market orientation and competitiveness of Ukrainian firms
3. Organizational Culture and Marketing: Defining the Research Agenda
4. Doyle PMarketing Management and Strategy2nd edition (Hemel Hempstead, Prentice‐Hall International 1998)
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