Integrating Design and Fashion Marketing
Author:
Publisher
Informa UK Limited
Subject
Management of Technology and Innovation,Marketing,Strategy and Management,Cultural Studies
Link
http://www.tandfonline.com/doi/pdf/10.1080/20932685.2012.10593101
Reference12 articles.
1. The Information-Integrated Channel: A Study of the U.S. Apparel Industry in Transition
2. Relation between branding and growth of the firm in new quick fashion formulas: analysis of an Italian case
3. Creation of Fashion Trends and Role of the Bureau de Style for Textile Innovation
Cited by 3 articles. 订阅此论文施引文献 订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献
1. Exploring skill requirements of local and multinational companies for entry level marketing professionals in the apparel industry in a developing country;Journal of Global Fashion Marketing;2021-07-27
2. Customer-oriented New Product Design using Means-end Theory : A Case Study of a Fashion Design T-shirt;Journal of Global Fashion Marketing;2012-11
3. Colour, Clothing, and the Concept of ‘Green’: Colour Trend Analysis and Professionals’ Perspectives;Journal of Global Fashion Marketing;2012-11
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