“It’s not just a winter parka”: The meaning of branded outdoor jackets among Korean adolescents
Author:
Publisher
Informa UK Limited
Subject
Management of Technology and Innovation,Marketing,Strategy and Management,Cultural Studies
Link
http://www.tandfonline.com/doi/pdf/10.1080/20932685.2015.1105110
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1. A Study on Outdoor Apparel Market Segmentation by Benefits Sought - Focused on Middle School & High School Students -
2. The Psychology of Cosmetics: A Research Bibliography
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