An exploratory study on visual merchandising of an apparel store utilizing 3D technology-Reference-Cited by-同舟云学术

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An exploratory study on visual merchandising of an apparel store utilizing 3D technology

Published:2015-01-02 Issue:1 Volume:6 Page:33-46
ISSN:2093-2685
Container-title:Journal of Global Fashion Marketing
language:en
Short-container-title:Journal of Global Fashion Marketing

Author:

Baek Eunsoo,Choo Ho Jung,Yoon So-Yeon,Jung Hyein,Kim Gahoi,Shin Hyesun,Kim Hyunchul,Kim Hyunsook

Publisher

Informa UK Limited

Subject

Management of Technology and Innovation,Marketing,Strategy and Management,Cultural Studies

Link

http://www.tandfonline.com/doi/pdf/10.1080/20932685.2014.971502

Reference24 articles.

1. ASDA. Retrieved from http://www.asda.com.

2. How storefront displays influence retail store image

3. The Effect of Lifestyle and Shoppable Fashion Product Displays on Consumers’ Approach and Avoidance Behavior

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