Message framing strategies in promoting tourists’ pro-environmental behavioral intentions: the interaction of social distance and message framing
Author:
Affiliation:
1. College of Tourism and Service Management, Nankai University, Tianjin, China
2. School of Tourism Management, Macao Institute for Tourism Studies, Macao, China
3. School of Management, Jinan University, Guangdong, China
Publisher
Informa UK Limited
Subject
Marketing,Tourism, Leisure and Hospitality Management
Link
https://www.tandfonline.com/doi/pdf/10.1080/10548408.2023.2285930
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