Unpacking the power of user-generated videos in hospitality and tourism: a systematic literature review and future direction-Reference-Cited by-同舟云学术

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Unpacking the power of user-generated videos in hospitality and tourism: a systematic literature review and future direction

Published:2023-11-22 Issue:9 Volume:40 Page:894-914
ISSN:1054-8408
Container-title:Journal of Travel & Tourism Marketing
language:en
Short-container-title:Journal of Travel & Tourism Marketing

Author:

Polat Eray¹^ORCID,Çelik Fatih²^ORCID,Ibrahim Blend³^ORCID,Köseoglu Mehmet Ali⁴^ORCID

Affiliation:

1. Faculty of Tourism, Gumushane University, Gumushane, Türkiye

2. Department of Marketing and Advertising, Trabzon University, Trabzon, Türkiye

3. Department of Business Administration, Faculty of Business, Istanbul Ticaret University, Istanbul, Türkiye

4. College of Management, Metropolitan State University, Minneapolis, MN, USA

Publisher

Informa UK Limited

Link

https://www.tandfonline.com/doi/pdf/10.1080/10548408.2023.2296655

Reference102 articles.

1. Advertising value of vlogs on destination visit intention: the mediating role of place attachment among Pakistani tourists

2. Creating effective visuals for destination marketing videos: Scenery vs people

3. Doing good does not always lead to doing well: the corrective, compensating and cultivating goodwill CSR effects on brand defense

4. The differential impact of user- and firm-generated content on online brand advocacy: customer engagement and brand familiarity matter

5. bibliometrix : An R-tool for comprehensive science mapping analysis

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1. Authentic Leadership: A Systematic Review and Research Agenda;EGE ACAD REV;2024

2. Building a tribe on Instagram: How User-generated and Firm-created Content can drive brand evangelism and fidelity;Journal of Marketing Communications;2024-04-15

3. Past, present, and future scene of influencer marketing in hospitality and tourism management;Journal of Travel & Tourism Marketing;2024-02-19

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