Message Generalizations That Support Evidence-Based Persuasive Message Design: Specifying the Evidentiary Requirements
Author:
Publisher
Informa UK Limited
Subject
Communication,Health (social science)
Link
http://www.tandfonline.com/doi/pdf/10.1080/10410236.2014.974123
Reference74 articles.
1. Writing Health Communication: An Evidence-Based Guide
2. Persuasive Advertising
3. Recommendations for Increasing Replicability in Psychology
4. Introduction to Meta-Analysis
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