Entertainment-Education Campaigns and COVID-19: How Three Global Organizations Adapted the Health Communication Strategy for Pandemic Response and Takeaways for the Future-Reference-Cited by-同舟云学术

Entertainment-Education Campaigns and COVID-19: How Three Global Organizations Adapted the Health Communication Strategy for Pandemic Response and Takeaways for the Future

Published:2020-11-22 Issue:1 Volume:36 Page:42-49
ISSN:1041-0236
Container-title:Health Communication
language:en
Short-container-title:Health Communication

Author:

Riley Amy Henderson¹^ORCID,Sangalang Angeline²,Critchlow Elizabeth¹,Brown Neemesha³,Mitra Radharani⁴,Campos Nesme Brenda⁵

Affiliation:

1. College of Population Health, Thomas Jefferson University

2. Department of Communication, University of Dayton

3. PCI Media

4. BBC Media Action

5. Sésamo, Sesame Workshop Latin America

Publisher

Informa UK Limited

Subject

Communication,Health(social science)

Link

https://www.tandfonline.com/doi/pdf/10.1080/10410236.2020.1847451

Reference43 articles.

1. Tamale Lesson: A case study of a narrative health communication intervention

2. BBC Media Action. (2019). AdhaFULL RCT executive summary: Can a television drama help young people identify & challenge harmful and deeply entrenched gender norms? http://downloads.bbc.co.uk/mediaaction/pdf/research/adhafull-rct-executive-summary.pdf

3. BBC Media Action. (2020a). Who we are. BBC Media Action. https://www.bbc.co.uk/mediaaction/about

4. BBC Media Action. (2020b). How does the master riddler of India explain coronavirus to rural communities – BBC Media Action [Video]. YouTube. https://www.youtube.com/watch?v=xfxz12-l0Io

5. BBC Media Action. (n.d.). Radio to encourage women’s economic empowerment in Somalia. BBC Media Action. https://www.bbc.co.uk/mediaaction/where-we-work/africa/somalia/sweet

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