Seismic Shifts in the Sharing Economy: Shaking Up Marketing Channels and Supply Chains
Author:
Affiliation:
1. Department of Marketing, Raymond J. Harbert College of Business, Auburn University, Auburn, Alabama, USA
2. Jack C. Massey College of Business, Belmont University, Nashville, Tennessee, USA
Publisher
Informa UK Limited
Subject
Marketing
Link
https://www.tandfonline.com/doi/pdf/10.1080/1046669X.2017.1346973
Reference41 articles.
1. Why Not Share Rather Than Own?
2. You are what you can access: Sharing and collaborative consumption online
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