Market Research and Advertising Strategy in Portuguese Agencies: Perspectives of Professionals
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Published:2007-12
Issue:3-4
Volume:13
Page:305-319
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ISSN:1049-6491
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Container-title:Journal of Promotion Management
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language:en
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Short-container-title:Journal of Promotion Management
Author:
Cardoso Paulo Ribeiro
Publisher
Informa UK Limited
Cited by
3 articles.
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