Is a success story of an underdog more powerful than one of a similar other? examining effects of model similarity and success attribution on intention to exercise-Reference-Cited by-同舟云学术

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Is a success story of an underdog more powerful than one of a similar other? examining effects of model similarity and success attribution on intention to exercise

Published:2022-02-11 Issue:2 Volume:70 Page:205-225
ISSN:0146-3373
Container-title:Communication Quarterly
language:en
Short-container-title:Communication Quarterly

Author:

Quan Lihong,Chung Sungeun^ORCID,Kim Youllee,So Jiyeon^ORCID

Funder

Ministry of Education of the Republic of Korea and the National Research Foundation of Korea

Publisher

Informa UK Limited

Subject

Communication

Link

https://www.tandfonline.com/doi/pdf/10.1080/01463373.2022.2036213

Reference48 articles.

1. Contributions of emotional flow in narrative persuasion: An empirical test of the emotional flow framework

2. Vicarious and persuasive influences on efficacy expectations and intentions to perform breast self-examination

3. Effects of Similar and Diversified Modeling on African American Women's Efficacy Expectations and Intentions to Perform Breast Self-Examination

4. TASK PERFORMANCE, PERCEIVED COMPETENCE, AND ATTRIBUTED CAUSES OF PERFORMANCE AS DETERMINANTS OF INTRINSIC MOTIVATION.

5. Self-efficacy: Toward a unifying theory of behavioral change.

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2. Observing Others’ Workouts on Social Network Sites Improves the Observer’s Physical Activity: A Moderated-Mediation Model;Health Communication;2023-11-08

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