Factors influencing viewing behaviour on search engine results pages: a review of eye-tracking research
Author:
Affiliation:
1. Department of Information, Hochschule für Angewandte Wissenschaften Hamburg, Hamburg, Germany
2. Leibniz-Institut für Wissensmedien, Tübingen, Germany
3. Faculty of Educational Sciences, Open Universiteit, Heerlen, The Netherlands
Publisher
Informa UK Limited
Subject
Human-Computer Interaction,General Social Sciences,Arts and Humanities (miscellaneous),Developmental and Educational Psychology
Link
https://www.tandfonline.com/doi/pdf/10.1080/0144929X.2020.1761450
Reference91 articles.
1. A systematic review of eye tracking research on multimedia learning
2. Conformity with User Expectations on the Web: Are There Cultural Differences for Design Principles?
3. Eye-Tracking Reveals the Personal Styles for Search Result Evaluation
4. Measuring the Utility of Search Engine Result Pages
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