1. Ah Yun, K. and Massi, L. L. The differential impact of race on the effectiveness of narrative versus statistical appeals to persuade individuals to sign an organ donor card. Paper presented at the meeting of the Western States Communication Association. Sacramento, CA.
2. Ah Yun, K. and Massi, L. L. The relationship between narrative content variation, affective and cognitive reactions, and a person's willingness to sign and organ donor card. Paper presented at the meeting of the International Communication Association. Washington D.C.
3. Testing the persuasiveness of evidence: Combining narrative and statistical forms
4. Testing a model of message sidedness: Three replications
5. Comparing the persuasiveness of narrative and statistical evidence using meta‐analysis