How technology-enhanced experience affects festival host destination attitude and word-of-mouth? Evidence from Taiwan
Author:
Affiliation:
1. Department of Transportation & Communication Management Science, National Cheng Kung University, Tainan, Taiwan
2. Department of Business Administration, The Catholic University of Korea, Bucheon-si, Gyeonggi-do, Republic of Korea
Publisher
Informa UK Limited
Subject
Tourism, Leisure and Hospitality Management,Geography, Planning and Development
Link
https://www.tandfonline.com/doi/pdf/10.1080/02614367.2023.2277716
Reference106 articles.
1. Perceived Behavioral Control, Self-Efficacy, Locus of Control, and the Theory of Planned Behavior1
2. Structural equation modeling in practice: A review and recommended two-step approach.
3. Influence of festival attractiveness, novelty, and experience, on attendees’ satisfaction: Moderating role of risk awareness in a cultural festival;Baby J.;International Journal of Hospitality and Tourism Systems,2022
4. The Self-Regulation of Attitudes, Intentions, and Behavior
5. Impact of experience on emotional well-being and loyalty
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