Leveraging influencers to increase HPV vaccination intention: The impact of message framing and health regulatory fit using repeated measures-Reference-Cited by-同舟云学术

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Leveraging influencers to increase HPV vaccination intention: The impact of message framing and health regulatory fit using repeated measures

Published:2023-09-25 Issue: Volume: Page:1-21
ISSN:0735-9683
Container-title:Health Marketing Quarterly
language:en
Short-container-title:Health Marketing Quarterly

Author:

Evans Nathaniel J.¹,Adams Grace²,Jun Hyoyeun³

Affiliation:

1. Department of Advertising & Public Relations, University of Georgia, Grady College of Journalism and Mass Communication, Athens, GA, USA

2. University of Georgia, Grady College of Journalism and Mass Communication, Athens, GA, USA

3. Department of English, Communications and Media, Assistant Professor of Mass Communication and Public Relations, Salve Regina University, Newport, RI, USA

Publisher

Informa UK Limited

Subject

Marketing,General Health Professions

Link

https://www.tandfonline.com/doi/pdf/10.1080/07359683.2023.2261801

Reference59 articles.

1. Using social media influencers to increase knowledge and positive attitudes toward the flu vaccine

2. Social media influencers can be used to deliver positive information about the flu vaccine: findings from a multi-year study

3. CDC (Centers for Disease Control and Prevention). (2021 November 16). HPV vaccination recommendations . https://www.cdc.gov/vaccines/vpd/hpv/hcp/recommendations.html

4. CDC (Centers for Disease Control and Prevention). (2023 January 25). HPV and cancer https://www.cdc.gov/cancer/hpv/statistics/cases.htm

5. A Theory of Framing and Opinion Formation in Competitive Elite Environments

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