Collaboration Between CVB and Local Community in Destination Marketing: CVB Executives' Perspective
Author:
Affiliation:
1. a Department of Hospitality and Tourism Management , Purdue University , West Lafayette, IN
2. b Department of Hospitality and Tourism Management, School of Consumer & Family Sciences , Purdue University , West Lafayette, IN
Publisher
Informa UK Limited
Subject
Marketing,Tourism, Leisure and Hospitality Management,Management Information Systems
Link
https://www.tandfonline.com/doi/pdf/10.1080/10507050801985047
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