Exploring the pro-environmental behavioral intention of Generation Z in the tourism context: the role of injunctive social norms and personal norms
Author:
Affiliation:
1. Department of Law, Economics, Management and Quantitative Methods (DEMM), University of Sannio, Benevento, Italy
Publisher
Informa UK Limited
Subject
Tourism, Leisure and Hospitality Management,Geography, Planning and Development
Link
https://www.tandfonline.com/doi/pdf/10.1080/09669582.2023.2171049
Reference116 articles.
1. Age, A. (2020). Generation Z is willing to pay more for eco-friendly products: Sustainability is becoming more important in consumer choice overall. https://adage.com/article/cmo-strategy/generation-z-willing-pay-more-eco-friendly-products/2227101
2. The theory of planned behavior
3. Effects of knowledge, personal attribution and perception of ecosystem health on depreciative behaviors in the intertidal zone of Pacific Rim National Park and Reserve
4. Efficacy of the Theory of Planned Behaviour: A meta-analytic review
5. Social context, personal norms and the use of public transportation: Two field studies
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