A New Perspective on Labor: How Marketing Can Address Modern Worker Dilemmas
Author:
Affiliation:
1. Associate Professor Department of Marketing, California State University, Northridge
2. Associate Professor Department of Marketing, Auburn University
Publisher
Informa UK Limited
Subject
Marketing
Link
https://www.tandfonline.com/doi/pdf/10.1080/10495142.2023.2178591
Reference124 articles.
1. Towards an understanding of inequity.
2. Corporate Mobilization and Political Power: The Transformation of U.S. Economic Policy in the 1970s
3. Research on Fair Trade Consumption—A Review
4. Social Identity Theory and the Organization
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