The Power of Emotional Appeal in Motivating Behaviors to Mitigate Climate Change among Generation Z-Reference-Cited by-同舟云学术

登录注册会员服务联系我们

The Power of Emotional Appeal in Motivating Behaviors to Mitigate Climate Change among Generation Z

Published:2022-10-11 Issue: Volume: Page:1-28
ISSN:1049-5142
Container-title:Journal of Nonprofit & Public Sector Marketing
language:en
Short-container-title:Journal of Nonprofit & Public Sector Marketing

Author:

Tao Weiting¹^ORCID,Tian Shiyun¹²^ORCID,Sunny Tsai Wan-Hsiu¹^ORCID,Seelig Michelle I.³^ORCID

Affiliation:

1. Department of Strategic Communication, University of Miami, Coral Gables, Florida, USA

2. Department of Marketing Jack Welch College of Business & Technology Sacred Heart University

3. Department of Interactive Media, University of Miami, Coral Gables, Florida, USA

Publisher

Informa UK Limited

Subject

Marketing

Link

https://www.tandfonline.com/doi/pdf/10.1080/10495142.2022.2133058

Reference87 articles.

1. Not Just Funny After All: Sarcasm as a Catalyst for Public Engagement With Climate Change

2. Guilt: An interpersonal approach.

3. The viability of crowdsourcing for survey research

4. Communicating climate change through documentary film: imagery, emotion, and efficacy

Cited by 5 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Eco-Warrior: A theory-based mobile app intervention for forming and sustaining pro-environmental habits;Mobile Media & Communication;2024-08-21

2. Youths’ Investigations of Critical Urban Forestry Through Multimodal Sensemaking;Journal of Science Education and Technology;2024-06-06

3. Charity fundraising appeals: The influence of brand remarkability and brand familiarity on audience intentions;International Review on Public and Nonprofit Marketing;2024-05-17

4. News coverage of climate change and generation Z;Climatic Change;2024-05

5. Burning Through Information: An Investigation of Information Sources and Information Seeking Behavior During 2020 Oregon Wildfires;2024

同舟云学术

1.学者识别学者识别

2.学术分析学术分析

3.人才评估人才评估

"同舟云学术"是以全球学者为主线，采集、加工和组织学术论文而形成的新型学术文献查询和分析系统，可以对全球学者进行文献检索和人才价值评估。用户可以通过关注某些学科领域的顶尖人物而持续追踪该领域的学科进展和研究前沿。经过近期的数据扩容，当前同舟云学术共收录了国内外主流学术期刊6万余种，收集的期刊论文及会议论文总量共计约1.5亿篇，并以每天添加12000余篇中外论文的速度递增。我们也可以为用户提供个性化、定制化的学者数据。欢迎来电咨询！咨询电话：010-8811{复制后删除}0370

www.globalauthorid.com

TOP

Copyright © 2019-2024 北京同舟云网络信息技术有限公司
京公网安备11010802033243号京ICP备18003416号-3