Team identification and sponsors’ altruistic motives on the effectiveness of professional soccer sponsorship
Author:
Affiliation:
1. Sport Science School of Rio Maior - Polytechnic Institute of Santarém, Portugal Department of Sport Management, Santarém, Portugal
2. Life Quality Research Center (CIEQV), Santarém, Portugal
Funder
Portuguese Foundation for Science and Technology
Publisher
Informa UK Limited
Subject
Tourism, Leisure and Hospitality Management
Link
https://www.tandfonline.com/doi/pdf/10.1080/23750472.2022.2084636
Reference89 articles.
1. Structural equation modeling in practice: A review and recommended two-step approach.
2. Arbuckle, J. L. (2007). Amos 16.0 User’s Guide USA, Amos Development Corporation. Retrieved February 20, 2019, from http://www.amosdevelopment.com/download/Amos2016.020User’s%20Guide.pdf
3. Social Identity Theory and the Organization
Cited by 7 articles. 订阅此论文施引文献 订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献
1. A machine learning approach to predict classification of fans’ attitudes toward sponsors;International Journal of Sports Marketing and Sponsorship;2024-08-27
2. A combinação de variáveis que leva a um melhor relacionamento entre torcedores e patrocinadores de times de futebol: uma análise de múltiplos métodos;PODIUM Sport, Leisure and Tourism Review;2024-08-20
3. Exploring the impact of Qatar’s soft power sponsorship in the Indian Premier League: a social identity perspective;Sport, Business and Management: An International Journal;2024-07-01
4. Sport event vs. art event? The effect of CSR-linked sponsorship event type on product purchase;Journal of Retailing and Consumer Services;2024-03
5. The Effect of Team Support and Attitude Towards the Sponsor on Purchase Intention in Sports Club Sponsorship;Spor Bilimleri Araştırmaları Dergisi;2023-10-31
1.学者识别学者识别
2.学术分析学术分析
3.人才评估人才评估
"同舟云学术"是以全球学者为主线,采集、加工和组织学术论文而形成的新型学术文献查询和分析系统,可以对全球学者进行文献检索和人才价值评估。用户可以通过关注某些学科领域的顶尖人物而持续追踪该领域的学科进展和研究前沿。经过近期的数据扩容,当前同舟云学术共收录了国内外主流学术期刊6万余种,收集的期刊论文及会议论文总量共计约1.5亿篇,并以每天添加12000余篇中外论文的速度递增。我们也可以为用户提供个性化、定制化的学者数据。欢迎来电咨询!咨询电话:010-8811{复制后删除}0370
www.globalauthorid.com
TOP
Copyright © 2019-2024 北京同舟云网络信息技术有限公司 京公网安备11010802033243号 京ICP备18003416号-3