Consumers’ Paying Intent for Public Service Media in Spain: The Effect of RTVE Service Quality, Citizens’ Expenditure, and the Moderating Role of Age-Reference-Cited by-同舟云学术

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Consumers’ Paying Intent for Public Service Media in Spain: The Effect of RTVE Service Quality, Citizens’ Expenditure, and the Moderating Role of Age

Published:2023-06-22 Issue:11 Volume:24 Page:1476-1495
ISSN:1461-670X
Container-title:Journalism Studies
language:en
Short-container-title:Journalism Studies

Author:

Háló Gergő¹²^ORCID,Campos Rueda Marcela²^ORCID,Goyanes Manuel³^ORCID

Affiliation:

1. Department of Social Communication, University of Public Service, Budapest, Hungary

2. Communication and Media Science, Corvinus University of Budapest, Budapest, Hungary

3. Department of Communication, Universidad Carlos III de Madrid, Getafe, Spain

Publisher

Informa UK Limited

Subject

Communication

Link

https://www.tandfonline.com/doi/pdf/10.1080/1461670X.2023.2227287

Reference85 articles.

1. Public Service Media Under Pressure: Comparing Government Policies in Spain and Sweden 2006–2012

2. Asociación para la Investigación de Medios de Comunicación. 2021. “23o Navegantes en la Red” [23rd Navigators on the Net]. http://download.aimc.es/aimc/cc8ke5T/macro2020ppt.pdf.

3. Reconectar con la audiencia joven. Narrativa transmedia para la transformación de la televisión de servicio público en España, Francia, Alemania y Reino Unido

4. Quality, satisfaction and behavioral intentions

5. Barlovento. 2020. “OTT y plataformas de pago en España” [OTT and Payment Platforms in Spain], April 7. https://www.barloventocomunicacion.es/informes-barlovento/analisis-ott-tv-pago-espana/.

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