Age and gender differences: Understanding mature online users with the online purchase intention model
Author:
Publisher
Informa UK Limited
Subject
Materials Chemistry,Economics and Econometrics,Media Technology,Forestry
Link
http://www.tandfonline.com/doi/pdf/10.1080/21639159.2016.1174540
Reference82 articles.
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2. Ajzen, I. (1985).From intentions to actions: A theory of planned behavior(pp. 11–39). Berlin & Heidelberg: Springer.
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4. An investigation into the role of intentions as mediators of the attitude-behavior relationship
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