Inoculation & Greenwashing: Defending Against Misleading Sustainability Messaging
Author:
Publisher
Informa UK Limited
Subject
Linguistics and Language,Language and Linguistics,Communication,Education
Link
https://www.tandfonline.com/doi/pdf/10.1080/08934215.2022.2048877
Reference58 articles.
1. Evaluating classic and contemporary ideas about persuasion resistance in inoculation theory: argument strength, refutation strength, and forewarning
2. Bauck, W. (2019, September 25). Despite much fanfare, Nike’s new ‘Move to Zero’ sustainability campaign falls short. Fashionista. https://fashionista.com/2019/09/nike-move-to-zero-sustainability-campaign
3. Does Greenwashing Pay Off? Understanding the Relationship Between Environmental Actions and Environmental Legitimacy
4. Greenwashing effect, attitudes, and beliefs in green consumption
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