How to Attain Desired Outcomes Through Channel Conflict Negotiation
Author:
Affiliation:
1. a Department of Marketing and Business Law , College of Business Administration, Loyola Marymount University , Los Angeles, California, USA
2. b Faculty of Business and Economics , University of Winnipeg , Winnipeg, Canada
Publisher
Informa UK Limited
Subject
Marketing
Link
https://www.tandfonline.com/doi/pdf/10.1080/1046669X.2011.558828
Reference45 articles.
1. Negotiation behavior when cultures collide: The United States and Japan.
2. The Effect of Negotiation Practices on the Relationship between Suppliers and Customers
3. The Fifth Achievement
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2. Exploring channel conflict in an emerging economy: the small retailer’s perspective;International Journal of Retail & Distribution Management;2017-10-09
3. Recognizing Distributive or Integrative Negotiation Opportunities in Marketing Channels: The Conceptualization of Adaptive Negotiations;Journal of Marketing Channels;2014-10-02
4. A Framework for Understanding Ethical Supply Chain Decision Making;Journal of Marketing Channels;2013-10
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