Competing with Marketing Channels and Logistics in Africa's Booming Markets: An Investigation of Emerging Supply Chain Management Practices in Ghana
Author:
Publisher
Informa UK Limited
Subject
Marketing
Link
http://www.tandfonline.com/doi/pdf/10.1080/1046669X.2015.1018079
Reference53 articles.
1. Enterprise Ownership, Market Competition and Manufacturing Priorities in a Sub-Saharan African Emerging Economy: Evidence from Ghana
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3. Applicability of marketing concepts and management activities in the Third World: An empirical investigation
4. Stage of the Product Life Cycle, Business Strategy, and Business Performance.
5. Dynamic Transformations for Base-of-the-Pyramid Market Clusters
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