Bidding for attention: using google trends to measure global interest in Olympic bidders
Author:
Affiliation:
1. School of Marketing and Management, Coventry University, Coventry, UK
Publisher
Informa UK Limited
Subject
Cultural Studies
Link
https://www.tandfonline.com/doi/pdf/10.1080/17430437.2019.1652272
Reference77 articles.
1. Considering legacy as a multi-dimensional construct: The legacy of the Olympic Games
2. Berlin's Failed Bid to Host the 2000 Summer Olympic Games: Urban Development and the Improvement of Sports Facilities
3. Olympic Cities: Lessons Learned from Mega-Event Politics
4. Using Google Flu Trends data in forecasting influenza-like–illness related ED visits in Omaha, Nebraska
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