Predicting Purchase Behavior of Website Audiences
Author:
Publisher
Informa UK Limited
Subject
Economics and Econometrics,Business and International Management
Link
https://www.tandfonline.com/doi/pdf/10.1080/10864415.2018.1485084
Reference32 articles.
1. Changing perspectives: Using graph metrics to predict purchase probabilities
2. Scaling Up Machine Learning
3. Click Here for Internet Insight: Advances in Clickstream Data Analysis in Marketing
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