The Use of Inside-Out and Outside-In Big Data Analytics on E-Platforms: Performance Impacts and Heterogeneity Analysis
Author:
Funder
National Natural Science Foundation of China
Publisher
Informa UK Limited
Subject
Economics and Econometrics,Business and International Management
Link
https://www.tandfonline.com/doi/pdf/10.1080/10864415.2022.2158595
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